Intermediate to advanced.
None.
Each seminar in the series is designed to be self-contained. However, for mastery of sales team design and management, attending all four seminars is recommended.
Join us as we lay down the cornerstones for building not just a team, but a sales powerhouse aligned with your business vision and market dynamics.
In part one of our seminar, we’re setting the stage for an eye-opening exploration of the buyer’s journey. We’ll delve into the critical stages of Awareness, Consideration, Evaluation and Decision—mapping out how each step influences potential customers and shapes their decisions.
This is about more than just sales tactics; it’s about cultivating a deep connection with buyers, understanding their needs and desires, and aligning our approach to resonate with them at every turn. Together, we’ll learn how to lead meaningful conversions and unlock potent engagement.
As we roll up our sleeves for part two of our seminar, expect to gain a richer, more nuanced understanding of how to sculpt your sales force into a lean, mean, deal-closing machine.
We’ll explore the dynamic world of sales roles and uncover the stories behind various team positions, from the eager Sales Development Representatives (SDRs) to the strategic Account Executives. Together, we’ll navigate the art of positioning these key players across the stages of the buyer’s journey, ensuring each one plays a pivotal role in moving the customer towards a sales.
Through hands-on exercises, we’ll piece together the sales team puzzle, with each role illuminating the path to a seamlessly efficient sales force, tailored to guide customers towards a sale with precision and insight.
In the final part of our seminar, we turn our attention to the architecture of a truly exceptional sales force. Mirroring the way brands with distinct personalities attract us, we’ll examine how a sales team’s structure can significantly impact its performance with customers.
Whether it’s organizing around product lines, customer segments, or territories, we’ll dive deep into various blueprints for building your sales team, examining the benefits and hurdles of each approach.
Key to our discussion will be the foundational pillars of successful sales teams: precise role clarity, seamless communication, and a vibrant culture of collaboration that give a sales team its unique personality and competitive edge.
Through hands-on activities, you’ll have the chance to sketch or enhance your sales team’s blueprint, with a keen eye on scalability to ensure enduring success.
Designed for sales and business leaders who need to dramatically increase their revenue, this seminar shows how optimizing the sales team structure is the first step towards achieving ambitious sales goals.
Whether you’re aiming to refine your team’s focus, enhance role clarity, or integrate advanced sales strategies, this seminar promises the tools and knowledge needed to maximize sales revenues.
With 30 years business leadership experience in Vietnam, Paul has a proven track record of delivering results.
Having launched what is now CBRE Vietnam in 1993, Paul went on to become Managing Director at Cushman & Wakefield then founder and owner of KW Vietnam, the first international franchise of Keller Williams Realty, the world’s #1 real estate agency. He now heads FastSprints Business Management Consulting which he launched in 2022.
At FastSprints, Paul is focused on helping businesses develop their talent, build great teams and scale their operations.
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